It's hard to describe the future business models of the airline industry without using the word "merger". This assignment will focus on past, current and future airline mergers.
1) Describe a post-1978 merger. Include basic details, such as name of the companies, reason for the merge, challenges of the merger and consequences or benefits of the merger (such as furloughs or new routes, for example).
2) Describe a current merger - i.e. one that is in the process. Some choices would be United/Continental or Southwest/AirTran, but you aren't limited to these choices if you can find others. Answer the same questions listed in 1).
3) Describe the future of American Airlines. What lead to bankruptcy? Who's interested in merging with them and why? What do you predict for the future of this company?
4) Looking at these mergers throughout history, how do you see them affecting your future - either in aviation management or as a pilot. Keep in mind- you don't have to have interest directly in the airlines to answer this question.
Have fun!
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